Annual Print Symposium: Printing technology moves with the times
by Kate Bertrand Connolly
November 1, 2008
From flexo to gravure, all the technologies used to print flexible packaging are evolving to meet the shifting needs of converters and their customers.
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| The Xpannd hybrid press from Gidue, with 13 stations, prints via flexo, offset and screen printing in one pass. |
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With consumer packaged goods companies clamoring for
high-quality printing and demand spiking for short runs and multiple versions
of labels and packages, the pressure is on for converters.
To
help keep them competitive, printing equipment manufacturers are developing
presses that not only run more efficiently but also maintain or improve print
quality. At the heart of the new presses are automation tools such as servos
and the latest in software engineering, which together boost efficiency and productivity.
Fast
changeover and reduced waste are fundamental themes driving these equipment design
choices. Increased concern about the environment is starting to make an impact
on press operations and design, as well.
Here’s
a look at how the major printing technologies—flexography, digital printing,
screen printing, offset lithography, rotogravure and combination printing—are helping
flexible packaging converters serve their customers better.
FLEXOGRAPHY
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| Automation features on the Miraflex C sleeve flexo press make it easy to change substrates and package formats. |
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Flexography continues to tighten its grip on flexible package
printing as hardware and software improvements drive better print quality and
consistency. Flexo make-ready is becoming more efficient, too, which reduces
downtime and materials waste.
“Flexo
has traditionally been the low-cost producer of packaging, and the print
quality wasn’t as good” as that of other printing methods, says Bill Pope,
technical director at the Flexographic Technical Association (FTA).
But
“flexo printing has seen a sharp upturn in quality in the past five years,” he
adds. “Nowadays flexo is doing some high-end work and can compete right next to
offset and gravure, no problem.”
The
reasons relate to improvements in the components of flexo presses, including
plates, anilox rolls and the screening
algorithms in the software guiding the presses. Improved consumables also are boosting
print quality. These include faster-curing inks and substrates with surface
characteristics that are more conducive to flexo printing.
Further,
“Better tools and devices have been added to flexo presses for inline
monitoring of color control and registration. Those can help produce less
waste, increase speed and reduce make-ready,” says Bill Hickey, president of
the Smyth Companies Inc. and chairman of the board of directors of the Label Printing
Industries of America (LPIA).
Servo
technology is making strong inroads on flexo presses, with converters reaping
the benefits of greater press efficiency and improved print quality.
Aquaflex, for
example, has combined servo and sleeve technology on its ELS-D Series of flexo
presses. This series of presses features dual-axis servo-driven print heads and
cantilevered sleeved plate cylinders. The presses, engineered to run thin
films, provide gearless infinite repeat capabilities and automatic registration
at significantly less cost than existing systems, according to Aquaflex.
The
ELS-D presses are compatible with 16-, 10- and 13-inch web widths, and
applications include labels and narrow-web flexible packaging converting. The
abilities of the presses came to the fore in an experiment the manufacturer
conducted for a customer.
In
the test, bearer bars were eliminated from a narrow web substrate and the job
was run through the press. Even without the bearer bars, which typically are
used for accurate plate mounting, registration and quality control, the press
made a consistent impression—with no shadowing on a 20% half-tone printed
beside a series of solid lines. The combination of servo technology and the
software controlling the press gets the credit for this performance.
A
new sleeve flexo press from Windmöller and Hölscher (W&H) also incorporates
automation and innovative engineering to deliver high print quality and ease of
operation. W&H’s Miraflex C direct-drive sleeve flexo press features a
sleeve-type nip roller located before the first printing deck, which makes it
quick and easy to change the nip roll from film to paper or to tube production,
giving converters greater flexibility in the jobs they can run on the same
press.
The Miraflex C press can be
customized
using automation modules that reduce make-ready times and print waste.
W&H’s automatic Easy-Set impression setting system, Easy Reg
register-setting system and Turboclean ink supply and wash-up system also are
available as options.
The Mark Andy XP5000 press also
leverages servo technology for narrow-web flexography, to deliver high
productivity and rapid changeover. The fully electronic, shaftless servo design
of the XP5000 press reduces process variation and print defects by reducing
vibration, controlling web tension and creating intelligent pre-registration
with precise servo plate roll positioning. Proprietary software algorithms
reduce set-up by speeding up pre-registration.
The XP5000 press also offers converting
flexibility. It can be outfitted with a variety of printing technologies,
including ultraviolet (UV) or water-based flexo, rotary screen printing,
hot/cold foil decorating and ink jet printing for variable data. Each print
technology is interchangeable among any of the 12 print stations (maximum) on
the press.
The issue of environmental friendliness
also is shaping the flexo segment. In this category, Sun Chemical Corp. has
developed its WetFlex wet-on-wet flexographic printing. This process uses
specially designed or retrofitted flexo presses and Sun’s UniQure inks. The
inks are wet trapped using a central impression cylinder press and cured via exposure
to an in-line electron beam at the end of the press.
The UniQure inks are made without using
volatile organic compounds (VOCs) and the inks contain no solvents, so
environmental impact of the WetFlex process is minimal compared to printing with
solvent-based inks.
Also
enhancing the WetFlex system’s green profile is the lack of interstation drying
of inks, which reduces energy use. “It really is the ultimate in green
technology,” says Michelle Hearn, director of marketing, North American Inks,
Sun Chemical.
The process, which results in negligible
ink migration, was designed for use on food packaging. Applications include
frozen food bags and lidding materials; flexible aluminum lids currently are
being printed using the technology in Europe.
Complementing
its green attributes, the WetFlex technology reportedly delivers better print
quality and color reproduction than regular flexography. “The print fidelity is
similar to rotogravure quality in some applications, even for flexible
materials,” Hearn says.
Another food-packaging flexo project,
announced at drupa 2008, is “UV Flexo for Food Packaging.” This joint project
of Gidue, Air Liquide, IST Metz, Softal and Sun Chemical aims to offer a
one-stop solution for printing safe, cost-effective flexible packaging for
food.
The solution uses Gidue’s Athena servo-controlled, mid-web flexo press,
which has gained a reputation for quality and productivity in UV flexo
printing. The press integrates in-line plasma treatment for film substrates,
which greatly increases the adhesion of UV-curable inks to flexible packaging
materials.
Also integrated into the press is a compact
UV dryer that provides nitrogen-inert UV curing. The low-migration UV flexo
inks used on the press, supplied by Sun Chemical, minimize migration of
ink components without sacrificing print productivity and quality.
DIGITAL PRINTING
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| UV ink jet printers like the EFI Jetrion 4000 system deliver near-photographic quality. |
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For narrow-web flexible package applications such as labels,
shrink sleeves and pouches, digital printing continues to make inroads.
Although line speeds are significantly slower than what can be achieved with
flexo and rotogravure, ink jet and toner-based digital printing is attracting
flexible packaging converters for several reasons.
First,
digital printing eliminates make-ready time and materials waste, which makes it
economical to run small to medium-size print runs. Print quality is good, and
small jobs can be turned in a single day. Because digital print jobs go
straight from the computer to the print head, with no need for plates or an
impression device, time-consuming tasks such as plate making are nonexistent.
Digital
equipment also can be used to print variable data such as bar codes and
serialization codes, and the technology enables production of custom versions
of packages for different geographic locations, languages and promotions.
Technology
advances in equipment and consumables have fueled improvements in the quality
of digital printing in the past several years. Industry observers say digital’s
quality now rivals that of flexo and even offset printing.
“On the high end of ink jet printing,
you can see no difference from a photograph,” says
Dan Marx, vice president, markets and technologies, Specialty Graphic Imaging
Association (SGIA). Inkjet “has been at flexo’s door for a while. As the speed
of digital printing continues to come up, I think it will start knocking on
that door.”
The
reasons for the improvement in ink jet print quality relate to the development
of:
• Pigmented ink
suited to ink jet delivery. Pigmented inks enable color matching, which the
dye-based inks previously used for ink jet printing did not.
• Substrates
with ink jet-receptive coatings.
• Raster image processor
software that provides color management.
• Greater
processing power in the computers driving ink jet printing.
•
Affordable automatic spectrophotometers that dramatically reduce the time required for color
measurement, an essential component of color management.
With this combination of developments,
“Ink jet hit the perfect storm in the last five years and really started being
accepted,” says Richard Black, director of digital solutions at All
Printing Resources Inc.
Although digital printing is
competitively positioned vis-à-vis flexography based on print quality and cost—particularly
for small runs—digital printing still lacks the speed of other printing methods.
The latest narrow-web ink jet systems run at 80 to100 feet per minute.
“All they have to do is increase the
speed to make significant inroads into a very entrenched marketplace,” Black
says. “It’s a tsunami waiting to happen.”
Ink jet technology also is finding a
niche in proofing. All Printing Resources recently introduced its DLP3
system for digital
proofing, printing and production.
Using the system, label proofs can be
laminated and digitally die cut without creating an actual die. Proofs can be
color managed to match the converter’s flexo press, should it be desirable to print
a longer run of the same label via flexo. The DLP3 system
also can be used to print and finish short runs of labels and to create
mock-ups.
The DLP3 system uses piezo-electric
ink jet heads, with an Epson 4880 ink jet printer as the print engine.
Piezo-electric technology uses electrical signals to trigger the ejection of
ink droplets onto the substrate.
Piezo-electric
technology is finding acceptance for production-oriented, narrow-web, UV ink jet
printers. Specifically, the
Jetrion 4000 UV Ink Jet System from EFI and the SolarJet UV printer from Sun
Chemical incorporate piezo-electric ink jet heads supplied by Xaar.
The SolarJet
system targets the pharmaceutical, health and beauty, industrial, electronics
and fast moving consumer goods (FMCG) markets. Digital printing is suited to these
applications because graphics and text on the labels are frequently updated,
necessitating shorter run lengths. The system can achieve an apparent print
quality of 900 x 900 dots per inch, according to Sun.
The Jetrion 4000 system was developed
for applications such as labels, tags, forms and tickets. EFI claims the Xaar print
heads on the system provide near-photographic quality, with print resolution of
up to 1,000 dots per inch.
EFI
recently added pre-die cut label printing functionality to the Jetrion 4000
system plus variable data printing, including one- and two-dimensional bar codes
and variable text, numbers and graphics. For security applications, the Jetrion
4000 system can print using invisible inks and taggants.
In
the world of toner-based digital printing, Hewlett-Packard (HP) continues to
enhance the HP Indigo presses. Offering the same kinds of production benefits
as ink jet printing, the electrophotographic technology driving the HP Indigo
equipment can perform 7-color process printing and the Pantone-licensed
spot-color printing required by leading brand owners.
HP
currently is taking orders for the new HP Indigo WS6000 Digital Press, with
deliveries to start in February 2009. This model prints at 98 feet per minute in
four-color mode. It will be suited to longer print runs than current electrophotographic
presses, providing cost justification on jobs up to 13,000 feet.
HYBRID/COMBINATION PRINTING
With fierce retail competition driving consumer goods
companies to design ever more eye-catching labels, opportunities are quickly
expanding for hybrid, or combination, printing.
In
some cases, special functionality can be added to an existing press. The EFI
Jetrion 3025 ink jet printer, for example, can be added to an offset press to
print variable data to the offset-printed labels.
Some
press manufacturers are focusing on modular presses that allow for flexible
combinations of printing and finishing techniques. Gidue has developed the
Xpannd hybrid flexo/offset/silkscreen press, with up to 13 inline stations.
This
hybrid press addresses the need for the all-in-one-pass, inline printing that
is common in wine, oil, food and cosmetics label printing. The Xpannd press is
designed for maximum efficiency in short runs, within a standardized offset job
flow.
Others
with hybrid solutions include:
• Drent Goebel,
which uses modular construction for its offset presses to provide the option of
technologies such as rotogravure.
• Muller Martini,
with the Alprinta-V web offset press, which offers the flexibility of flexo and
rotogravure printing in addition to offset.
• Gallus Inc.,
whose Gallus EM 280 press combines flexo, rotary screen printing, hot stamping,
cold foiling, embossing and other converting processes on one piece of
equipment.
SCREEN, OFFSET AND ROTOGRAVURE PRINTING
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| Flatbed screen printer from Spartanics provides total ink coverage, which suits many security printing applications, such as printed electronics or game promotions. |
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Like other types of printing systems, screen printing equipment is becoming more efficient thanks to
designs that feature servos and programmable logic controllers and custom
software.
In
screen printing, these design features save time by automating tasks such as
squeegee positioning. Waste is reduced and efficiency improved, because the
automatic adjustments are faster and more precise than if operators performed
them manually.
The
partnership of Spartanics and Systec has engineered fully electronic controls
into the Spartanics-Systec Fineprint Flatbed Screen Printing Line, which uses roll-to-roll screen printing technology to print UV- and chemical-resistant labels, transfers for printing
packaging, high-end cosmetics labels and other types of labels and packaging.
Job set-up on the Spartanics-Systec system is executed with
a few keystrokes, and a high-precision servo drive motor for the squeegee
assembly enables high-quality printing for small images, with a minimal gap
between first and second prints.
The algorithms in the equipment’s software and the redesign
of squeegee assemblies and screen holders enable precise registration of the substrate
and automatically compensate for screen stretch.
For offset lithography, the use of inexpensive sleeves on press has
opened up new flexible package converting opportunities. The Variable Sleeve Offset
Printing (VSOP) press from Drent Goebel enables printers to quickly, easily
change over to a different repeat length by changing two lightweight
sleeves.
Thus
changeover time and cost is minimal versus changeover on a conventional offset press,
and production flexibility is much better, too. According to Drent Goebel,
print quality on the VSOP press is comparable to rotogravure printing. The
equipment can be used for applications such as roll-fed labels, shrink sleeves
and roll-on, shrink-on labels that require high-quality graphics.
Another
offset technology, waterless printing, continues to attract users that need
high-quality labels and want to reduce waste. Waterless printing is a process
that eliminates the dampening system used in conventional offset lithography.
It uses a special silicone rubber coated printing plate, specially formulated
ink and a system for temperature control on press.
The
acceptance of waterless printing has been “pretty enthusiastic in the
wine-label printing industry and for food-package labels, mostly because of its
ability to render high resolution and the ease of handling artificial
substrates” plus waste reduction, says Arthur Lefebvre, executive director and
founder the Waterless Printing Association.
Waterless
printing is compatible with a greater range of substrates than conventional
offset printing, and make-ready is faster. Although waterless presses are not
generally available, virtually any offset lithographic press can be retrofitted
to run waterlessly.
Waterless
printing provides environmental advantages, as well. The process eliminates the
VOCs used in dampening and the toxic substances found in blanket wash
solutions.
Further,
waterless presses come up to color and register faster than conventional
presses and print more consistently, so paper waste is greatly reduced. This
provides environmental and economic benefits for printers, as does the water
conservation inherent in the process.
Rotogravure equipment manufacturers,
like their competitors, are flexing with the times, providing equipment
suitable for small to medium-sized print runs at a lower price than
conventional rotogravure presses.
An
example is the Heliostar S rotogravure press from W&H. This press features synchronous
digital drive technology that enables the converter to register a print job
within one web length, minimizing start-up waste and accelerating set-up.
SOURCES
Air Liquide 713-624-8000; www.us.airliquide.comAll Printing Resources 800-445-4017; www.teamflexo.com Aquaflex USA 814-695-5521; www.aquaflex.com Drent Goebel USA 847-201-1200; www.drent-goebel.com EFI 650-357-3500; www.efi.com Flexographic Technical Association 631-737-6020; www.flexography.org Gallus 800-248-7649; www.gallus.org Gidue +39-02-9668-181; www.gidue.com Hewlett Packard 800-289-5986; www.hp.com/go/graphicarts IST Metz 630-771-0590; www.ist-uv.com Label Printing Industries of America 412-741-6860; www.gain.net Mark Andy 800-700-6275; www.markandy.com Muller Martini 631-582-4343; www.mullermartini.com Smyth Companies 800-473-3464; www.smythco.com Softal +49-0-4075-308-0; www.softal.de Spartanics 847-394-5700; www.spartanics.com Specialty Graphic Imaging Association 703-385-1335; www.sgia.org Sun Chemical 866-786-7276; www.sunchemical.com Systec +49-0-5212-764-0; www.systec-bielefeld.de Waterless Printing Association 815-337-7681; www.waterless.org Windmöller and Hölscher 800-854-8702; www.whcorp.com Xaar 770-509-4888; www.xaar.com
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