The right film does a whole lot more than just protect a product. It can also help it stand out on the store shelf, enable high-quality printing and include characteristics that permit consumers to observe or experience the product prior to purchase.
Flexible Packaging recently caught up with Roman Barski Jr., Kuraray America’s senior director of sales, for an overview on how Kuraray resins and raw materials are continuing to impact the packaging industry.
Consumers are growing more accustomed to seeing water-soluble, unit-dose pods on shelves in the laundry and dishwasher detergent aisles, but now they can also find these little pods next to cans of shaving cream.
The global economic impact of counterfeit goods has reached an estimate of $1.7 trillion, according to the International Chamber of Commerce, so if you have a brand or product on the market, you’re going to want to protect it.
On Demand During this webinar, attendees will hear about Kodak’s insight into key market trends, discover how flexo can address the most challenging graphic requirements and learn about how the latest innovations in flexo plate technology hold the key to driving manufacturing efficiency and consistency for flexible packaging print operations.