Zero waste? Not this decade
Although the survey was conducted by a group representing glass packaging, the ramifications of such a lofty zero-waste goal and packaging industries-including flexible packaging-are clear according to Joseph Cattaneo, president of the Glass Packaging Institute.
“Creating ‘zero-waste’ in the U.S. is a goal that needs to be shared by all industries, communities, and consumers,” says Cattaneo in a press release.
GPI's survey of 1,000 Americans was conducted by telephone from April 8-11, 2010 by Opinion Research, with a margin of error of +/-5% (survey facts).