H.B. Fuller
Co. brought 50 flexible packaging converters together on September 22 to see
live demonstrations of its new Nordmeccanica Super Combi 3000 Laminator and
participate in an end-user panel discussion with representatives from prominent
global packaged goods manufacturers. The symposium, Focus Forward, was hosted
by H.B. Fuller at its headquarters in St. Paul, Minn., and provided
a unique opportunity for converters to learn how the laminator can help them
develop new flexible packaging innovations.
“The theme we have heard throughout this
symposium has been innovation,” said Brendon Kryzer, H.B. Fuller global
business director, flexible packaging. “You have seen how H.B. Fuller adhesives
and the Nordmeccanica Super Combi 3000 can help you be more innovative. And you
have heard from end users today that innovation is what they are asking for.”
The
symposium included demonstrations of H.B. Fuller’s 52″-wide, full
production-scale Nordmeccanica laminator that was installed at its Research,
Development and Technical Center in March 2010. The high speed laminator runs at production speeds, operating at
up to 1,350 feet of film per minute. It can run a wide variety of typical
laminating adhesives (solvent, water-based and solventless) to help converters
develop new flexible packaging products, optimize processes and solve
challenging problems.
H.B. Fuller
invested in its new Nordmeccanica laminator “during difficult economic times,
when many others are taking a step backward, or trying to simply maintain the
status quo,” said H.B. Fuller CEO Michele Volpi, in his welcoming address. “We
are focused on being a valued partner in the adhesives industry. We are truly
passionate about taking the industry-including the flexible packaging market-to
the next level.”
The
symposium, organized and moderated by Brian Wagner of Packaging & Technology Integrated Solutions, LLC, also offered converters valuable insight and advice from some of the
largest packaged good manufacturers in the world. End-user panelists presented
overviews of their company’s challenges and future vision in flexible
packaging, followed by a question and answer session with converters in the
audience.
Panelist Brad
Rodgers, Frito-Lay research and development manager, sustainable packaging,
challenged converters to focus on developing cost effective renewable and
recoverable materials. “Where do we go from here and how can you, the
converters, help?” Rodgers asked.
“Think differently,”
recommended Jim Bougoulas, North American packaging manager for Wm. Wrigley.
“We have come together in this forum and we can drive innovation through
collaboration. I challenge everyone to think differently about their approach
to growth.”
H.B. Fuller
651-236-5900;
www.hbfuller.com
Nordmeccanica NA
Ltd.
631-242-9898;
www.nordmeccanica.com
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