If you’ve ever wondered what the future of packaging will look like – or if you have an idea of what you think we’ll see –get ready for some answers and inspiration atPACK EXPO Las Vegas 2011 (September 26–28; Las Vegas Convention Center).
The “Package of the Future” design competition, featured in Project
2020: The Consumer Experience, will be located in The Brand Zone in the Lower
South Hall. Now in its second year, the competition challenges package
designers to envision new ways packaging will drive purchasing decisions a
decade from now.
Pack Expo producer PMMI invites package designers and
developers to submit ideas of what consumers will see on retail shelves in the
year 2020. From the entries, a panel of judges will select 10 entries to be
made into prototypes and displayed in The Brand Zone.
From the finalists, judges will choose a Grand Prize Winner to
receive the Complete Studio Bundle from EskoArtwork, the software partner for
Project 2020: The Consumer Experience. The remaining finalists will receive copies
of Studio Designer, EskoArtwork’s 3D visualization plug-in for Adobe
Participating design teams must submit a written abstract
and illustration of their concept by June 20, 2011. Contest guidelines are
Pack Expo Las Vegas/PMMI