FILMtech Inc., an industry leader in metallized and barrier films, announces Rich Eichfeld as vice president of sales and marketing. In his new role, Eichfeld will oversee the company’s business development efforts and market strategies of CeramAlox coated, clear barrier products. 

Eichfeld, a 1990 Rutgers graduate, has a wide range of experience in sales, management and marketing in the film industry. FILMtech general manager Mark McGarel says, “Rich brings a vision and marketing talent to our team and we look forward to his leadership as we attempt to grow the clear barrier market.”