Many ICE USA 2015 exhibitors have reserved additional booth space in anticipation of another very successful event, according to officials.

Bob Chiricosta, ICE USA show director, says nearly 10 percent of exhibitors have already reserved larger booth space and several additional companies are expected to join suit over the next few months. Chiricosta added that several of these exhibiting companies doubled their booth space from the 2013 show, led by Maxcess that increased its presence at North America’s leading exhibition to 1,200 square feet. 
Other companies at least doubling the footprint of their exhibition space include Azco Corp., Innovative Machine Corp., International Machinery Co., Laem Systems SRL, Overbridge Technology, Radiant Energy Systems, Beijing Zodnogoc Automatic Technology and Teknikor.
Meanwhile, SpecMetrix by Sensory Analytics tripled its 2013 booth space from 100 to 300 square feet, and several other exhibitors have increased the size of their booths by 50 percent or more.
“We decided to triple our space because the ICE USA show provides us with the unique opportunity to meet global coating, printing, laminating and converting leaders in one convenient location,” says Greg Frisby, industry manager of SpecMetrix systems at Sensory Analytics.
“Many of the companies are increasing their presence at ICE USA 2015 so they can bring running equipment to the Show,” Chiricosta stated. “Other companies are increasing their booth space because they know that ICE USA is the premier converting event in North America that attracts the decision-makers they want to reach,” Chiricosta says.
Bob Pasquale, president of New Era Converting Machinery and ICE USA’s largest exhibitor, underscored the importance of seeing running equipment at the show.
“We think for a show like this it’s important to have a lot of machinery on the floor so that customers can see what we do and how our machines run,” he says.
These sentiments were echoed by Russell Price, president of International Machinery LLC, who doubled the company’s booth space in hopes of bringing an SRC Inspection Winding machine to the show.
“We also decided to increase our presence at ICE USA in order to accommodate potential customers in our booth. It got very crowded in our booth at the last show,” says Price.
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