Sonoco has officially opened its new iPS (Innovative Packaging Solutions) Studio, a $12 million cutting-edge research, development and innovation center that connects consumer and market insights to the invention of new packaging solutions.

Sonoco held a grand opening event at its iPS Studio, which is located at its Hartsville, S.C. headquarters, last October.

Key features of the iPS Studio include a consumer Interaction space enabling live, direct observation of consumers interacting with products and packaging in areas including retail, kitchen, living and bathroom environments; collaborative spaces where experts can interact with the latest technologies to turn ideas into packaging concepts; technology for the development of structural design and manufacturing options that access potential for commercialization; a pilot plant to test manufacturing performance, state-of-the-art printing capability and rapid prototyping labs that aid in developing engineered prototypes that can then be tested in real world simulation spaces.