Printpack Receives Six Flexible Packaging Awards
Printpack was recently honored with six Flexible Packaging Awards by the Flexible Packaging Association.
The company received a prestigious Gold Award for Printing and Shelf Impact for Cape Cod’s Bags of Cash Sweepstakes promotion bag. The usual Cape Cod bag features its kettle-cooked chips front and center, but for this promotion, the company filled the bottom half of the bag with a gold, metallic money pouch and U.S. dollars. The package creates interest, curiosity and shelf appeal by combining matte film with metallic elements.
Printpack also won a Silver Award for Printing and Shelf Impact for the Starbucks Chiapas Coffee bag. Chiapas is a limited-edition coffee from Starbucks. Starbucks chose a jaguar to star on the package, which is a rotogravure printed, four-ply laminate with spot matte lacquer.
The company was awarded a Silver Award for Technical Innovation for Redken HeatCure. The novel package incorporates an air-activated heater affixed to a hair mask sachet to provide safe, convenient heating of the product at time of use. Printpack’s Reseal-it technology provides a consistent, easy-to-use means of activating the heater, and Printpack’s high-barrier metalized lamination provides superior protection for long heater shelf life. The patented Exothermix technology with its thin package and easy-to-use heater activation label creates nearly limitless opportunities to provide precisely tuned heat to a wide variety of products for use at home and on the go.
Printpack received a Silver Award for Extending the Use of Flexible Packaging for transitioning Lonza’s HTH pool chemistry from a corrugated box into flexible packaging. The pool chemical package is an example of a successful, non-food conversion to flexible in a market that is dominated by cartons and plastic containers. HTH pool chemicals have traditionally been packed in corrugated cartons, but they deteriorate over time requiring unsold product to be repackaged. Printpack’s flexible Showpack flat-bottom bags have a longer lifecycle and do not need to be repacked at the same rate as the corrugated boxes.
Printpack was awarded two Silver Awards for the General Mills Totino’s Pizza Overwrap. One award was for Extending the Use of Flexible Packaging and the other was for Sustainability. With the transition into flexible packaging, the new Totino’s Party Pizza package eliminates the need for the shrink film/carton combination in which the product was originally packaged. This is the first flow-wrap package in the pizza category. It was developed to focus on sustainability, reduction of transportation costs and consumer convenience.
Moving from shrink film combined with a folding carton to a flow-wrap overwrap significantly reduces the amount of packaging required to bring this product to the consumer. By maxing out loads, General Mills gets 20 percent more product in their freezer trucks. This greatly reduces the amount of fuel required as well as the amount of carbon-dioxide emissions associated with transportation.
Printpack said it is honored to be recognized by the FPA for its advancements in enhanced printing technology, technical innovation, sustainability, and packaging excellence. To see all of the Flexible Packaging Achievement Award winners, click here.
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