During Interpack 2017, Sun Chemical and its parent company, DIC Corp., will demonstrate to brand owners the expertise, experience and capabilities required to deliver groundbreaking, innovative and creative packaging solutions from concept to consumer.
Sun Chemical will be in inside Hall 7a at Booth No. C06 in Dusseldorf, Germany.
With the theme “Brighter Ideas for Packaging,” Sun Chemical will demonstrate its capabilities as a global, full-service packaging solutions provider to address the key aspects of packaging optimization, reflected as five separate zones on the stand: consumer protection, world of color, lightweighting, food waste and consumer experience.
Sun Chemical will also showcase its wide range of solutions that address the increase in counterfeit trade, and ensure the security of brands and the health and safety of their customers. The company offers a range of overt, covert and semi-covert brand protection solutions, including UV-responsive and infrared inks, infrared taggants integrated within spot colors or varnishes, hidden images embedded into existing packaging designs, and smartphone authentication.
Its SunTag product is an integrated sensor-taggant system for cartridges and refills, which provides interactive point-of-use authentication and identification, and helps protect product quality and safety at a fraction of the cost of competing technologies. Also on display will be a smartphone authentication solution that incorporates the AuthentiGuard smartphone validation application from anti-counterfeit technology specialists Document Security Systems Inc. Sun Chemical will also highlight a new near infrared-based food contaminant detection system.
Helping brand owners achieve global consistency of high-impact, high-quality color, Sun Chemical will be launching SunColorBox, a “toolkit” featuring a comprehensive set of applications and services that support packaging printers and converters to produce brand colors consistently – anywhere in the world – within a fully optimized digital process.
The SunLam family of performance lamination adhesives and coatings with oxygen-barrier properties will be on display in the lightweighting zone. Converters can use these to replicate the protective functionality of the additional layer with reduced material, company officials say. The lamination adhesives and coatings can be fully compliant for food packaging applications.
Highlights in food-waste zone at Interpack will include SunBar (Aerobloc) oxygen-barrier coatings, which improve the protective qualities of packaging and increase shelf life; and DIC Easy Peel, an easy-to-open sealant film with high heat resistance and stable heat-seal strength.
The company will also showcase its SunLase laser-marking solution, a coating that enables brand owners to add high-quality QR and bar codes to secondary packaging, and serial number or dates to primary packaging information, whether for practical supply-chain purposes or as a late-stage pack differentiator.
In the consumer experience zone, Sun Chemical will highlight its SunInspire specialty inks and coatings, including its tactile coatings – ranging from coarse and gritty to soft and smooth – which appeal to the sense of touch.
Also on display will be the SunVetro family of products for ceramics and glass; the SunCarte family of screen and offset inks, adhesives and varnishes to help printers meet the needs of the plastic card market; and, based on DIC technology, printed magnetic tape options for card manufacturers.
In addition, the SunJet team will be available throughout the show to meet with existing and prospective partners and explore collaborative projects that will continue to push the boundaries of digital inkjet printing for packaging.
“Sun Chemical is a leading global provider of packaging solutions addressing the needs of the brand owner and converter,” says Felipe Mellado, chief marketing officer at Sun Chemical. “Supported by DIC, our combined capabilities enable real innovation across multiple packaging formats and materials for all types of products and applications. At Interpack 2017, ‘Brighter Ideas for Packaging’ will represent our expertise and our diverse and innovative portfolio of packaging products and solutions – from concept to consumer – which we are presenting to the packaging community.”