Bobst had its new 20SEVEN C.I. flexo press optimized for Extended Color Gamut (ECG) printing on display February 27-28 at its Competence Center of Bobst Bielefeld in Germany. More than 400 packaging converters and suppliers attended the event.

The 20SEVEN demonstrated its expanded process consistency at the event. This benefit derives from a number of technical features relating to press vibrations, ink consistency in dosing and metering, drying at high speed and register tenure, which have been engineered to give consistency, accuracy and repeatability to the printing process.

In addition to highlighting the 20SEVEN’s excellent performance, the printing demonstrations of commercial and mock packaging with multi-lane graphics, and the laboratory quality check that followed, also demonstrated the advantages of the ECG process. The Delta-E color analysis of the same print job, carried out in the morning and repeated in the afternoon, showed how the process can ensure that brand owners will have packaging color consistency.

“Being complimented enthusiastically on the new press is very gratifying as it rewards our pursuit of innovation and excellence in equipment and process performance,” says Jens Torkel, managing director and head of C.I. Flexo Product Line, Bobst Bielefeld. “We have hit the mark with converters because we have succeeded in improving the machine functions that are fundamental to ensure process repeatability in wide-web flexo printing. The press is ideal for ECG but it also brings enhanced performance with conventional printing. This makes the 20SEVEN a win-win choice in any situation.“