Say that you enter the grocery store looking for the perfect bottle of wine for that upcoming special occasion. You pass the shelf with the value wine and make your way down to the high-end stuff, where you’re then deciding between two bottles. Yes, there’s the label that you can read to get the gist of the difference between each one, but you want to know more. We suppose you could Google the wine and read up further on it from your smartphone, but that’s not exactly convenient. But what if you could scan a special 2D barcode on the label with your smartphone and have the wine actually talk to you?
Talking labels like this could soon be coming to a store near you, thanks to a Seattle-based startup’s development of Soundpaper, a system that’s able to convert ordinary substrates into a talking label of sorts by printing a special type of 2D barcode, which can store recordings. The barcode, developed by Labels That Talk, then integrates with a smartphone app, and, when scanned, will relay the audio to the consumer.