Komori America has named Aarona Tesch as marketing and communications manager. In this role, Tesch will oversee the company’s overall marketing functions.
Tesch’s responsibilities will include developing and executing comprehensive marketing plans and programs, both short and long range, to support Komori’s sales and revenue objectives. Tesch has spent the last 28 years working in marketing and sales. She will report to Jacki Hudmon, vice president-new business development for Komori America.
Tesch comes to Komori America from Ricoh USA, Inc., where she was a senior merchandising analyst – DMR Channel Marketing. In this position, she developed, implemented and executed marketing strategy for partner organizations, as well as managing financial investments, strategic initiatives, sales incentives and promotional activities. Prior to her time at Ricoh USA, Inc., she served as director of brand management at PCNation, Inc.
“We are excited to welcome Aarona to the Komori family,” Hudmon says. “Her extensive experience working with manufacturers, suppliers and customers in a highly customer service-oriented industry will only add to Komori’s focus on driving communications that positively affect our overall brand and support our customers’ engagement and commitment.”