INX’s INXhrc Natural-Based Inks Gain Momentum in Market, Score Endorsement from HAVI
INX International Ink Co.’s INXhrc offers a number of advantages that reduce regulatory risk for brand owners and printers, and improve production efficiencies for printers and converters. The natural-based water, solvent and conventional offset inks have had a far-reaching impact on the food packaging marketplace, as they use fewer chemicals compared to traditional inks. INXhrc contains no allergens, nanomaterials, flurochemicals, fanal pigments, heavy metals, latex or PTFE. By utilizing clean, bio-renewable and sustainable ingredients, they have reduced CO2 emissions and annually replaced over two million pounds of petro-chemically derived resins, waxes and additives.
“INX International’s commitment to providing safe and sustainable product solutions can help printers and brand owners achieve sustainability goals, and consumers feel confident in their product choices,” says John Hrdlick, president of INX International. “We are keenly aware of the impact we can have on consumer safety, brand marketability and the environment throughout a product’s lifecycle. Our INXhrc inks provide a path to measurable, reportable CO2 savings and ultimately help brands tell a richer sustainability story.”
In addition to the sustainability advantages, the performance improvements of INXhrc has encouraged the adaption of this new technology in numerous pressrooms globally. When combined with high strength color concentrates, INXhrc provides the strongest finished inks available with excellent resolubility and transfer properties. Printers are seeing increased ink mileage and better production efficiency, leading to reduced resource consumption and waste generation.
HAVI, an innovator in packaging for leading foodservice brands, presented an opportunity to align on the mutual recognition of the many benefits that could be derived from natural-based inks. Working together with INX, it developed the right formula for the market; an innovation in more sustainable packaging. Acknowledging a 25-30 percent lower CO2 footprint than conventional inks and reduced regulatory risk for brand owners and printers, the global, privately-owned company’s endorsement with INXhrc represents another aspect of the clean food movement and the principle of simplifying materials and chemistries for safer, more environmentally-friendly packaging.
“As a pioneer of clean packaging, HAVI is committed to not only improving the sustainability of foodservice packaging, but helping foodservice providers anticipate and stay ahead of consumer concerns about health and safety,” says Shane Bertsch, HAVI’s vice president, innovation. “Working with INX to bring natural-based inks to market has been a meaningful and insightful collaboration. Their expertise in ink formulation and printing have been critical to bringing this new product range to market. We look forward to further driving market innovation through our continued partnership.”
INX International Ink Co.