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Darigold Inc. recently reintroduced its single-serve milk
line-up with colorful, redesigned labels printed and converted by the Seal-It
division of Printpack Inc. The milk line is available in six flavors in a new,
larger sized ergonomically shaped on-the-go container. The graphics are printed
8-color rotogravure on heat shrink polyvinyl chloride (PVC). The 360-degree
image area allows for colorful graphics depicting milk splashing out of a
glass, the new “body by milk” tag line, nutrition facts and bar code. The
shrink labels work well with the curved shape of the bottle and will have
effective shelf impact at retail where the brand and flavor can be easily
identified.