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Counterfeit products are nothing new, but with today’s market, vulnerabilities and widespread supply chain disruptions pose a greater threat than ever before. The good news is there are options for serialization and track and trace can help brands to protect their business from illicit trade.
A benefit of technology is it gives us the ability to use our time more wisely and the means to do so. Saving time by automating your purchases could mean scheduling your cat food to get delivered to your doorstep every two weeks, or picking out new makeup without leaving the house.
Constantia Flexibles will present at PACK EXPO packaging solutions focusing on four innovation pillars: Sustainability, Performance Packaging, Interactive Packaging and Brand Protection.
The global economic impact of counterfeit goods has reached an estimate of $1.7 trillion, according to the International Chamber of Commerce, so if you have a brand or product on the market, you’re going to want to protect it.