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In today’s consumer product supply chain, speed-to-market is at the top of the list for many brands. While speed is ultimately the result of many functions in synergy, packaging continues to be a critical aspect of delivery and the primary vehicle through which brands communicate their spirit, values, and quality to their customers.
The emergence of digital print has made smaller print runs economically viable. Shorter runs power the brand’s ability to launch more creative, more personalized product designs and deliver them quickly to shelf. The result is more products on shelf for users to choose from and more intense competition between brands.
Allows users to directly transfer CAD files for Bosch Rexroth’s modular aluminum profile system elements into popular CAD environments Autodesk Inventor and SOLIDWORKS from Dassault.
Since it began, the biennial Labelexpo Americas has become established as the region’s leading event of its kind for label and package printing professionals, brand owners, label/packaging designers and related industry suppliers.
Despite the challenges often presented by flexible packaging in terms of consistent recycling channels, the format remains a preferred choice for brands, retailers and consumers alike.
Consumers continue to become more aware of single-use plastics, food waste and recycling, particularly with the rise of documentaries like Seaspiracy. This has led to many brands seeking new and innovative methods to meet consumer sustainability expectations and to capture market share.
Market activity remains hot as Hybrid Software acquires software technology to accelerate packaging design and a new recycling facility for flexible packaging materials aims to be operational by 2023 in Minnesota.
One silver lining from the 2020 pandemic was how resilient businesses and workers became and how new forms of technology were adopted to keep operations running. For example, online conference calls allowed for business continuity, and now companies have adopted these hybrid approaches to business, including brands and printers.